Business cards are handy little marketing tools that can go a long way in promoting your business. Your business card should contain your company name, your website or social media addresses, your mailing address and telephone number and your name. But don't stop there. By adding some creativity to your business card design, you can tum it into a memorable sales tool that people will keep. Here are some inexpensive ways to make your business cards work for you:
•If you sell scented products, help your customers remember your fragrances. Make your business card a scented business card. Spritz your business card with a perfume that you make and sell.
•Turn your business card into a sample. If you have packaged samples of your product, attach a sample to your business card.
•Turn your business card into a magnet. Your customers will stick it onto their refrigerators, desks, and other metal places. You can purchase magnets to attach to your regular business cards or you can purchase business card magnets.
•Create a business card that can be used as a mini catalog. Business cards that open up are just right for this. Inside the card, list your products and your prices.
•Turn your business card into a frequent customer discount card. Each time a customer makes a purchase from you, mark the card in a special way (you could use a rubber stamp or a special hole punch). After a specific number of purchases, give your customer a gift, or a discount on his or her next purchase.
These are just some of the ways you can get extra marketing mileage from your business cards. By adding extras to business cards such as these, you make your business card something that your customers will want to keep for a long time, helping them to remember you and your business.
